Ascent Strategy Consulting


Ascent Strategy offers businesses the tools and capabilities required to meet their growth challenges. We work closely with each of our clients to develop clear and unified strategic solutions that transform their businesses .

About Us

Our vision is to give early and growth stage companies the insights and tools they need to make a lasting, positive, and transformative impact in their industries and the world. We want to be the partner for any business seeking to ascend to the next phase of their growth cycle.

Combined Years of Experience
Successful Project Collaborations

The A.S.C.E.N.T. Approach



Before any analysis occurs, we gather as much information as possible from you, your customers, and the market.



We then shape and restructure this information, creating a platform for drawing insights.



With the components in place, we go deep into our analysis, forming ideas and visualizing the solutions.



Equipped with insights, we work collaboratively with you to create a solid plan to reach your growth objectives with minimal time and resources spent.



Growing pains are guaranteed and while executing your strategy, we help you traverse these challenges.



This is the future state of your company, at the next level of competitiveness in your industry and, having formed a meaningful partnership with you, we will continue to provide you the support you need to maintain your advantage.

Management Team


Rob Adamovsky


An entrepreneur and startup business consultant, Rob has over 13 years of experience in the online, financial services, consumer electronics, and apparel industries. His work has contributed to funding several projects, scaling successful businesses, and increasing revenue and profitability.

Rob currently advises and builds startups with at Empowered Startups, a Vancouver, B.C. incubator and is also CEO and Co-Founder of In the past, Rob was Head of Strategy at Kit and Ace, where he was part of the leadership team that grew the company from 1 to 60 stores, established 3 international offices, and developed a globally recognized brand within a year and a half.

Rob is an MBA graduate from UBC’s Sauder School of Business, specializing in Strategy and Entrepreneurship, and holds a degree from the University of Toronto in Economics and Political Science.


Justin Khouw


With over 8 years of experience in strategic management, corporate finance, private equity, and operations across various industries, Justin brings a sophisticated and diverse perspective to every project, evaluation, and engagement.

At Best Buy Canada, Justin was a key player in the consolidation of the Future Shop and Best Buy brands, resulting in a capital spend of ~$130M and an average annual increase of ~$80M in operating profit. Currently, he leads acquisition efforts at a local Vancouver real estate developer and has successfully executed over $65M worth of acquisitions to date.

Justin is an MBA graduate from UBC’s Sauder School of Business, specializing in Finance and Supply Chain Management and holds a bachelor’s degree in English Literature from UBC. In addition to this, he is a Chartered Financial Analyst (CFA) Charterholder and a Chartered Professional Accountant (CPA, CMA).

Our Partners

To us you are more than just a client, you are a partner.


A collection of articles and learnings around business challenges and growth

Our articles feature Ascent stories as well as curated publications that we find informative and educational.

Let's Ascend Together!

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